ABOUT
Practical websites and SEO, built on real experience
The Partner Consulting was created to help Australian small businesses make sense of their websites, SEO, and digital systems — and build foundations that actually support day-to-day operations.
After working across websites, SEO, analytics, systems, and advisory for hundreds of Australian businesses, one thing became clear: most digital problems aren’t caused by a lack of tools — they’re caused by poor setup, rushed decisions, and disconnected systems.
My work starts by understanding what’s already in place, how it’s performing, and where things are breaking down — so you can make confident decisions before investing more time or money.
Hi, I’m Dana!
Based in Sawtell, near Coffs Harbour — I work with Australian small businesses to design, review, and improve websites and digital systems in a way that’s practical, sustainable, and easy to manage.
With over 150 website builds, rebuilds, and optimisations delivered — my work spans both hands-on implementation and strategic advisory.
I don’t approach digital work as a checklist or template. I look at how your business operates, how customers move through your website, and how everything connects behind the scenes — so what we build actually works in real life.
How I approach digital work
My approach is grounded in a few simple principles:
Honest, transparent advice
I’m upfront about what’s working, what isn’t, and what’s worth your time or budget — even if that means recommending less work, not more.
Respect for how your business operates
Every business is different. I take the time to understand how you actually work before recommending changes — so what we implement fits your day-to-day.
Clear scope, communication, and delivery you can rely on
No vague promises, no over-engineering, and no disappearing once things go live.
Working alongside you, not over you
This is collaborative work. I bring experience and structure, but decisions are made with you — so you feel confident managing things long-term.
Let’s start with a conversation
If you’re feeling unsure about where to start with your digital needs, a no obligation chat is often the most helpful first step.
We’ll talk through your business, your current website (if you have one), and what you’re hoping to improve. From there, you’ll get clear, honest guidance on what’s worth addressing next — whether that’s a rebuild, an audit, ongoing support, or something more targeted.