ABOUT
Practical digital support, built on experience
The Partner Consulting was created to help small businesses make sense of their digital setup and build foundations that actually support day-to-day operations.
After working across websites, SEO, analytics, systems and advisory for hundreds of Australian businesses, one thing became clear: most digital problems aren’t caused by a lack of tools — they’re caused by unclear structure, rushed decisions, and disconnected systems.
My work focuses on clarity first. Understanding what’s in place, how it’s working, and what actually needs attention — before more money or effort is spent.
Hi, I’m Dana!
Based in Sawtell, near Coffs Harbour — I work with Australian small businesses to design, review and refine websites and digital systems in a way that’s practical, sustainable and easy to manage.
With over 150 website builds, rebuilds and optimisations delivered — primarily in Squarespace — my background spans hands-on implementation and advisory work. That includes websites, SEO foundations, analytics, Google platforms, systems integration, digital reviews and government-funded advisory programs.
I don’t approach digital work as a checklist or a template. I look at how your business operates, how customers move through your site and systems, and how everything connects behind the scenes.
How I approach digital work
My approach is grounded in a few simple principles:
Honest, transparent advice
I’m upfront about what’s working, what isn’t, and what’s worth your time or budget. If something doesn’t need doing, I’ll say so — even if that means less work for me.
Respect for how your business operates
Every business is different. I take the time to understand how you work day-to-day before suggesting changes.
Doing what I say I’ll do
I scope carefully, communicate clearly, and deliver what’s been agreed. No vague promises, no over-engineering, and no disappearing once things go live.
Working alongside you, not over you
This is collaborative work. I bring experience and structure, but decisions are made with you so you feel confident managing things long-term.
This approach allows businesses to make confident decisions — whether that means moving ahead, refining what’s already in place, or deliberately doing less.
Let’s start with a conversation
If you’re feeling unsure about where to start with your digital needs, a no obligation chat is often the most helpful first step.
We’ll talk through your business, your current website (if you have one), and what you’re hoping to improve. From there, you’ll get clear, honest guidance on what’s worth addressing next — whether that’s a rebuild, an audit, ongoing support, or something more targeted.
LET’S GET STARTED!
