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Contact Dana

DIGITAL PROJECTS

The tools your business runs on

Booking systems, migrations, integrations, analytics, social media systems and staff training — set up properly, connected to each other, and handed to a team who know how to use them.

Most businesses grow one tool at a time

How bookings come in, where enquiries land, what your team has to retype, whether anyone can tell what's working — most of it was set up in a hurry, and nobody has looked at it since.

These are the projects I take on to sort that out. Some take a couple of hours. Some run over a few weeks. All of them end with something running properly and a team who know how to run it.

PROJECTS I TAKE ON

What I can help with

Grouped by where they sit in the job, rather than by tool.

01

Choosing & setting up

  • Booking systemsOne that suits how you work, set up properly, bookings moved across.
  • Migrations between toolsWithout losing data, bookings or history, and without a fortnight of chaos.
  • Analytics and trackingSo you can see what brings enquiries in, rather than guessing.
02

Connecting it up

  • Forms and enquiriesLanding somewhere someone actually looks, with notifications that work.
  • Integrations and workflowsBookings, calendars, CRMs and payments talking to each other.
  • Social strategy and templatesA repeatable system, not a content dump that stalls in three weeks.
03

Handing it over

  • Staff trainingA tool nobody's confident using is a tool you're paying for and not getting.
  • Written guidesSo the knowledge doesn't leave when someone does.
  • A tidy-up listWhat to keep an eye on, and what can safely be ignored.
Option one

Getting it sorted

Hands-on work. Choosing the tool, setting it up, moving the data, connecting it to everything else, and training whoever has to use it. You end up with something running properly and a team who know how to run it.

Option two

Working out what's next

An independent review of your tools, workflows, social and email when the setup has grown over time and you're not sure where to focus. A clear order of priorities, in plain language, with the reasoning behind each one.

“Dana is an extremely skilled professional in the digital space. I felt she really took time to get to know me and what I wanted for my business and was really positive. This is a new space for me and I have felt like I am in good hands!”

Natalie Sutherland, Sutherland Counselling

A few things you might be wondering

If you're considering systems work or a digital review, these are the questions I'm asked most.

  • Yes, and most of this work is one-off by nature. A booking system gets set up once, a migration happens once. I'll estimate the hours before starting so you know what you're committing to.

  • Yes, working with booking systems one of the most common projects I work on. Choosing the platform, moving existing bookings across, connecting it to your calendar and confirmations, and training your team on it.

  • Either. Plenty of people take the review and act on it themselves, including with another provider. It's yours either way

  • Usually one to two weeks, depending on how much there is to look at and how quickly access can be sorted.

  • Logins for whatever you use, and a sense of what's frustrating you. That's genuinely enough to start.

Not sure where to start?

Request a free website and SEO audit. I'll review your structure, messaging, SEO foundations and conversion points by hand, then send practical recommendations you can act on — with no obligation to work with me.

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